/* ---------------------------------------------------------------------
   Win Work by Lead Masters — brochure silo
   Palette is the Lead Masters brand: navy #110557, orange #ff6600.
   Neutrals are biased violet to sit with the navy rather than fight it.
   --------------------------------------------------------------------- */

:root {
  --ink:      #110557;
  --ink-soft: #2a1d6b;
  --orange:   #ff6600;
  --orange-t: #ffffff;
  --go:       #2ba800;
  --paper:    #fbfaff;
  --surface:  #ffffff;
  --mist:     #eceaf4;
  --rule:     #d9d5e8;
  --body:     #4b4661;
  --muted:    #6f6a86;
  --head:     #110557;
  --shadow:   0 1px 2px rgba(17,5,87,.06), 0 8px 24px rgba(17,5,87,.06);
  --band:     #f3f1fa;
}

@media (prefers-color-scheme: dark) {
  :root:not([data-theme="light"]) {
    --ink:      #cdc6f2;
    --ink-soft: #a79ce0;
    --orange:   #ff8534;
    --orange-t: #1a0a00;
    --go:       #5fd93a;
    --paper:    #0a0329;
    --surface:  #150a3d;
    --mist:     #1d1049;
    --rule:     #33246b;
    --body:     #cbc5e4;
    --muted:    #9990ba;
    --head:     #f2effc;
    --shadow:   0 1px 2px rgba(0,0,0,.4), 0 8px 24px rgba(0,0,0,.3);
    --band:     #120739;
  }
}

:root[data-theme="dark"] {
  --ink:      #cdc6f2;
  --ink-soft: #a79ce0;
  --orange:   #ff8534;
  --orange-t: #1a0a00;
  --go:       #5fd93a;
  --paper:    #0a0329;
  --surface:  #150a3d;
  --mist:     #1d1049;
  --rule:     #33246b;
  --body:     #cbc5e4;
  --muted:    #9990ba;
  --head:     #f2effc;
  --shadow:   0 1px 2px rgba(0,0,0,.4), 0 8px 24px rgba(0,0,0,.3);
  --band:     #120739;
}

* { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; }

body {
  background: var(--paper);
  color: var(--body);
  font-family: "IBM Plex Sans", ui-sans-serif, system-ui, -apple-system, "Segoe UI", sans-serif;
  font-size: 16.5px;
  line-height: 1.62;
  margin: 0;
}

img { max-width: 100%; height: auto; }

h1, h2, h3 {
  font-family: Archivo, "Helvetica Neue", Arial, sans-serif;
  color: var(--head);
  text-wrap: balance;
  margin: 0;
}
h1 { font-size: clamp(2.15rem, 4.6vw, 3.5rem); font-weight: 800; line-height: 1.06; letter-spacing: -.022em; }
h2 { font-size: clamp(1.5rem, 2.9vw, 2.05rem); font-weight: 700; line-height: 1.16; letter-spacing: -.014em; }
h3 { font-size: 1.12rem; font-weight: 700; line-height: 1.3; letter-spacing: -.005em; }
p  { margin: 0; }
a  { color: var(--orange); }

.lede  { font-size: 1.14rem; line-height: 1.6; color: var(--body); }
.prose { max-width: 63ch; display: flex; flex-direction: column; gap: 16px; }

.label {
  font-family: "IBM Plex Mono", ui-monospace, Menlo, monospace;
  font-size: .705rem; font-weight: 600; letter-spacing: .13em;
  text-transform: uppercase; color: var(--muted);
}
.label-o { color: var(--orange); }

/* ---- header / nav ---------------------------------------------------- */
.top {
  border-bottom: 1px solid var(--rule);
  background: var(--surface);
  position: sticky; top: 0; z-index: 20;
}
.top-in {
  max-width: 1060px; margin: 0 auto; padding: 0 24px;
  display: flex; align-items: center; gap: 28px;
  flex-wrap: wrap; min-height: 62px;
}
.brand {
  font-family: Archivo, sans-serif; font-weight: 800; font-size: 1.02rem;
  color: var(--head); letter-spacing: -.02em; margin-right: auto;
  display: flex; align-items: baseline; gap: 8px;
  text-decoration: none;
}
.brand span {
  font-family: "IBM Plex Mono", monospace; font-size: .66rem; font-weight: 500;
  letter-spacing: .1em; text-transform: uppercase; color: var(--muted);
}
nav { display: flex; gap: 4px; flex-wrap: wrap; }
nav a {
  font-size: .875rem; font-weight: 500;
  color: var(--muted); text-decoration: none;
  padding: 8px 11px; border-radius: 6px; line-height: 1.3;
}
nav a:hover { color: var(--head); background: var(--mist); }
nav a[aria-current="page"] { color: var(--head); font-weight: 600; background: var(--mist); }

:focus-visible { outline: 2px solid var(--orange); outline-offset: 2px; border-radius: 4px; }

main { max-width: 1060px; margin: 0 auto; padding: 0 24px; }
.view { padding: 56px 0 76px; display: flex; flex-direction: column; gap: 60px; }

/* ---- hero ------------------------------------------------------------ */
.hero { display: flex; flex-direction: column; gap: 26px; }
.hero-copy { max-width: 42ch; display: flex; flex-direction: column; gap: 18px; }

.cta-row { display: flex; gap: 12px; flex-wrap: wrap; align-items: center; margin-top: 4px; }
.btn {
  font-family: Archivo, sans-serif; font-weight: 700; font-size: .95rem;
  padding: 12px 22px; border-radius: 7px; border: 0; cursor: pointer;
  background: var(--orange); color: var(--orange-t); letter-spacing: -.005em;
  text-decoration: none; display: inline-block;
}
.btn-ghost { background: none; color: var(--head); border: 1.5px solid var(--rule); }
.btn-ghost:hover { border-color: var(--ink-soft); }

/* the transformation: a finished job becomes a Google post */
.xform { display: grid; grid-template-columns: 1fr auto 1fr; gap: 20px; align-items: center; }
.arrow { color: var(--orange); font-size: 1.5rem; font-weight: 700; text-align: center; }
@media (max-width: 720px) {
  .xform { grid-template-columns: 1fr; }
  .xform .arrow { transform: rotate(90deg); }
}

/* ---- the job-ticket motif -------------------------------------------- */
.ticket {
  background: var(--surface); border: 1px solid var(--rule);
  border-radius: 3px; box-shadow: var(--shadow);
  border-left: 3px solid var(--ink);
  padding: 18px 20px; display: flex; flex-direction: column; gap: 12px;
}
.ticket-head { display: flex; justify-content: space-between; align-items: baseline; gap: 12px; }
.ticket-title { font-family: Archivo, sans-serif; font-weight: 700; color: var(--head); font-size: 1.04rem; }
.rows { display: flex; flex-direction: column; gap: 0; margin: 0; }
.row {
  display: grid; grid-template-columns: 88px 1fr; gap: 14px;
  padding: 7px 0; border-top: 1px solid var(--rule); align-items: baseline;
}
.row:first-child { border-top: 0; }
.row dt {
  font-family: "IBM Plex Mono", monospace; font-size: .68rem; font-weight: 500;
  letter-spacing: .1em; text-transform: uppercase; color: var(--muted);
}
.row dd { margin: 0; font-size: .92rem; color: var(--body); }
.chip {
  display: inline-block; font-family: "IBM Plex Mono", monospace;
  font-size: .68rem; font-weight: 500; letter-spacing: .06em;
  padding: 3px 7px; border-radius: 3px; background: var(--mist);
  color: var(--ink); margin: 2px 4px 2px 0; white-space: nowrap;
}

/* ---- the Google post mock -------------------------------------------- */
.post {
  background: var(--surface); border: 1px solid var(--rule);
  border-radius: 10px; box-shadow: var(--shadow); overflow: hidden;
}
.post-photo {
  height: 132px; position: relative;
  background: repeating-linear-gradient(52deg, var(--mist) 0 13px, var(--band) 13px 26px);
  border-bottom: 1px solid var(--rule);
  display: flex; align-items: flex-end; padding: 10px;
}
.post-photo .label { color: var(--ink-soft); }
.post-body { padding: 14px 16px 16px; display: flex; flex-direction: column; gap: 9px; }
.post-biz { display: flex; align-items: center; gap: 9px; }
.post-dot {
  width: 27px; height: 27px; border-radius: 50%; background: var(--ink);
  color: var(--paper); font-family: Archivo, sans-serif; font-weight: 800;
  font-size: .8rem; display: flex; align-items: center; justify-content: center; flex: none;
}
.post-name { font-weight: 600; color: var(--head); font-size: .9rem; line-height: 1.25; }
.post-sub  { font-size: .74rem; color: var(--muted); }
.post-text { font-size: .89rem; line-height: 1.55; color: var(--body); }
.post-cta  { align-self: flex-start; font-size: .82rem; font-weight: 600; color: var(--orange); padding-top: 3px; }

/* ---- bands & grids ---------------------------------------------------- */
.band {
  background: var(--band);
  border-top: 1px solid var(--rule); border-bottom: 1px solid var(--rule);
  margin-left: calc(50% - 50vw); margin-right: calc(50% - 50vw);
  padding: 46px calc(50vw - 50%);
}
.band > .band-in { max-width: 1060px; margin: 0 auto; display: flex; flex-direction: column; gap: 26px; }

.grid-3 { display: grid; grid-template-columns: repeat(auto-fit, minmax(238px, 1fr)); gap: 30px 34px; }
.grid-2 { display: grid; grid-template-columns: repeat(auto-fit, minmax(290px, 1fr)); gap: 30px 40px; }
.item   { display: flex; flex-direction: column; gap: 8px; }
.item p { font-size: .95rem; }

.section-head { margin-bottom: 26px; }

/* numbered sequence — used only where the order is real information */
.steps { display: flex; flex-direction: column; gap: 0; }
.step  { display: grid; grid-template-columns: 52px 1fr; gap: 20px; padding: 20px 0; border-top: 1px solid var(--rule); }
.step-n {
  font-family: "IBM Plex Mono", monospace; font-size: .82rem; font-weight: 600;
  color: var(--orange); padding-top: 3px; font-variant-numeric: tabular-nums;
}
.step-b   { display: flex; flex-direction: column; gap: 7px; }
.step-b p { font-size: .95rem; max-width: 60ch; }
.who {
  display: inline-block; font-family: "IBM Plex Mono", monospace; font-size: .67rem;
  letter-spacing: .1em; text-transform: uppercase; color: var(--muted);
}
.narrow { max-width: 70ch; }

.yesno { display: grid; grid-template-columns: repeat(auto-fit, minmax(268px, 1fr)); gap: 26px 34px; }
.list  { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 10px; }
.list li { display: grid; grid-template-columns: 18px 1fr; gap: 11px; font-size: .95rem; align-items: start; }
.mark   { font-weight: 700; line-height: 1.5; }
.mark-y { color: var(--go); }
.mark-n { color: var(--muted); }

.pull {
  border-left: 3px solid var(--orange); padding: 4px 0 4px 20px;
  font-family: Archivo, sans-serif; font-weight: 600; font-size: 1.16rem;
  line-height: 1.42; color: var(--head); max-width: 46ch; letter-spacing: -.01em;
}
.pull cite {
  display: block; font-family: "IBM Plex Sans", sans-serif; font-weight: 400;
  font-size: .82rem; color: var(--muted); font-style: normal; margin-top: 9px;
}

.foot {
  border-top: 1px solid var(--rule); margin-top: 20px; padding: 26px 0 44px;
  display: flex; justify-content: space-between; gap: 16px; flex-wrap: wrap;
  font-size: .82rem; color: var(--muted);
}
.foot a { color: var(--muted); }

@media (prefers-reduced-motion: reduce) {
  * { animation: none !important; transition: none !important; }
}